Thanks to its exclusive concentrated formula it delivers long lasting, humidity resistant, hold to your styles without weight or stiffness. Created for sleek and contoured styling. This European formula improves manageability for all types of styles as it proportions shine, responsiveness and luster. It transforms lifeless static hair into your desired style. Enhances, defines and boosts curls with natural luster. Non greasy, non flaking formula. Lasts all day as it smooths the hair cuticle. Never flat or flakey it gives body and control to straight or curly styles with natural movement. Exclusively formulated in Italy.